Last updated on:
17th August 2022

We at Heartyculture Natural Products LLP take privacy of your data seriously. This policy (“Privacy Policy”) sets out how we collect, use, store and share your data when you use our website hfnlife.com (“Website”) and/or any future mobile application HFN Life (“App”) or mobile version of Website
(collectively referred to as the “Platform”). References to “we”, “our”, “us” or the “Company” shall mean the Platform. Any references to “you”, “your” or “user” shall mean any person or entity, including the vendors, using our Platform. We will not use or share your information with anyone except as described in this Privacy Policy.

This Privacy Policy
is a part of the User Terms of Use and Vendor Terms of Use (collectively “Terms”). By using this Platform, you agree to the terms and conditions of this Privacy Policy and consent to our use and disclosure of data provided by you in the manner described in this Privacy Policy. The capitalized words not defined in this Privacy Policy, shall have the meaning given to such words in the Terms. If you do not agree with this Privacy Policy, please do not use this Platform.

We may revise this Privacy Policy, update the Platform, and change our services at any time. Please check this page from time to time to notice any changes we make, as they are binding on you.

THE INFORMATION WE COLLECT AND HOW WE USE IT

This section provides the manner in which your data is collected and how it will be used:

Information We Collect How We Use It

Registration and Log-in Data: Name, mobile phone number, email address, user-id, password and IP address of your Device (defined below) (“Personal Information”).
To set-up your Account on the Platform and facilitate log-in; ·
To notify you about new arrivals, discounts, and promotional offers subject
to your consent;

To notify you about changes to the Platform, including these Terms and this
Privacy Policy;
To facilitate communication with you, including provision of user support;
To enforce our terms, conditions, and policies and any of our rights, or the
rights of our Affiliates (defined below);
To develop new services and improve the existing services on Platform and
integrate user preferences, feedback and requests;
To provide you quick access to your previous searches over the Platform;
To administer the Platform and for internal operations, including but not
limited to, troubleshooting, data analysis, testing, research, security,
fraud-detection, and Account management;

·
To better understand how you use and access the Platform and to improve your
experience on the Platform;

·
To pseudonymise and aggregate your information, including Personal
Information, for collection of web and Account traffic statistics of what
content and services are used when users access third-party services;

·
To assess effectiveness of and improve advertising and other marketing and
promotional activities.

Log Data: “Log Data” is
information that we automatically collect when you use the Platform, whether
through the use of cookies, web beacons, log files, scripts, including, but
not limited to:

(i) technical information, such
as configuration information made available by your web browser or other
programs you use to access the Platform, your IP address and your Device’s
version and identification number;

(ii) any searches you make over
the Platform, such as web search terms used and details of other information
and content accessed or requested by you while using the Platform;

(iii) Cookies: We
may use cookies and store information with respect to your use of the
Platform. This helps us to provide you with a good user experience when you
browse our Platform and also allows us to improve the Platform. You may
anytime opt to restrict our collection of such information.

Surveys: If you choose to
participate in a survey, we may request you to provide certain personally
identifiable information. We may use a third-party service provider to
conduct these surveys and this will be notified to you prior to you
completing the survey.

Location
Information: “Location
Data” is information that is derived from your Device and/or from the
address/location details you provide while using the Platform.

·
For security, fraud-detection and Account management (such as to ensure that
there are no suspicious log-ins on your Account);

·
To provide you with location customisation.

Order
Processing Information: This may include using your bank account details,
credit/debit card information, details regarding your payment wallets or
other payment instrument details. (“Sensitive Personal Information”),
in addition to your Personal Information, and Location Data.

·
To enable processing, tracking and delivery of Products or services (if any)
ordered by you over the Platform;

·
To facilitate return and refund of Products or services ordered by you over
the Platform.

Customer
Support Information: Any information that you provide to our customer support team
regarding any assistance or support that you may require for using our
Platform from time to time.

·
To investigate your support issue and assist you in resolving your concern or
query;

·
To internally help us in improving and developing our customer support
systems.

Device Data: “Device” includes
your personal computer, laptop, tablet, mobile phone, or any device you use
to access the Platform. “Device Data” includes without limitation, the
following:

§ Device
attributes: information such as the operating system, hardware and
software versions, available storage space, browser type, app and file names
and types, and plugins.

§ Identifiers: unique
identifiers, Device IDs, and other identifiers, such as from applications or
accounts you use.

§ Data from
Device settings: information you allow us to receive through
Device settings you turn on, such as access to your GPS location.

§ Network and
connections: information such as the name of your mobile operator or
ISP, language, time zone, mobile phone number, IP address and connection
speed.

§ Application: Any
mobile applications that are stored on your mobile Device. However, we shall
obtain your consent before accessing this information and you shall have the
option to deny us such access.

§ Contacts
List: We may access the contacts list on your mobile Device. We shall
always ask for your consent before accessing your contacts list and you have
the option to deny us access to your contacts list.

·
To make your Device compatible with our Platform;

·
To customize and optimize your experience on our Platform;

·
To verify your identity so as to enforce our terms, conditions, and policies.

Disclosure Of Your
Information

The information we
collect may be disclosed to third-parties for operationalizing the services
offered to you over the Platform. The information shall be disclosed to the
following third-parties:

Sharing with our
Sister Concerns

· We may share your information with any of our sister concerns who may
use it in the same manner, as we could use under the table above.

Sharing with Third
Parties

We may share your
information with selected third parties including:

· Sellers on the platform, Business partners, suppliers and
sub-contractors (“Affiliates”). Affiliates may use this information to
help provide, understand, and improve our service and Affiliate’s own services
for the performance of any contract we enter into with you.

· Advertisers and advertising networks that require the data to select and
serve relevant advertisements to you and others. We do not disclose information
about identifiable individuals to our advertisers, but we may provide them with
aggregate information about our users (for example, we may inform them that any
given number of women in a specified age group clicked on their advertisement
on any given day). We may also use such aggregate information to help
advertisers reach the kind of audience they want to target.

· Courier service providers, manufacturers and vendors and other carrier
agencies to effect delivery and tracking of the Products purchased by you
through our Platform. Such information sharing is also necessary to provide you
with services like warranty, return and refund of Products.

o If we are under a
duty to disclose or share your personal data in order to comply with any legal
obligation, or in order to enforce or apply our Terms https://www.hfnlife.com/
or other agreements; or to protect the rights, property, or safety of the
Company, our users, or others. This includes exchanging information with other
companies, organizations or law enforcement agencies or judicial/quasi-judicial
bodies or any other administrative or governmental or autonomous bodies for the
purposes of fraud detection, protection and credit risk reduction.

Security Practices

We use AWS services
from third party service providers to protect the information provided by you.
Where we have given you (or where you have chosen) a username and password
which enables you to access the Platform, you are responsible for keeping these
details confidential. We ask you not to share your password with anyone. The
Platform shall not be held responsible for any liability or obligation you
might face due to your sharing of your Account details with anyone.

Where We Store Your
Personal Information

Our website
development partner may utilize the cloud services of third party providers,
which may store this data on their servers located outside of India. We ensure
adequate security measures in place to protect the loss, misuse and alteration
of the information, details of which are available at [please insert
link]. The privacy policy adopted by Shopify are detailed in their privacy policy. In the event you have questions or
concerns about the security measures adopted by Goteso, you can contact their
data protection/privacy team/legal team or the designated grievance officer at
their organization, whose contact details are available in their privacy
policy. Alternatively, you can also write to our Grievance Officer at the
address provided below.

Disclaimer

It may kindly be
noted that the transmission of information via the internet is not completely
secure. We will do our best to protect your Personal Information and Sensitive
Personal Information but we cannot guarantee the security of your data
transmitted to the Platform. Any transmission is at your own risk. Once we have
received your information, we will use strict procedures and security features
to try to prevent unauthorised access.

Your Rights

You may remove or
delete your information from your user Account/profile at any point in time.

You may amend, add
or delete Personal Information and/or Sensitive Personal Information from your
Account at any time by logging in and visiting your profile page. As noted above,
you may opt out from unwanted email communications from us by following certain
instructions available on the Platform. However, you will continue to receive
emails until your Account is deleted.

Under Rule 5(6) of
the Information Technology (Reasonable Security Practices and
Procedures and Sensitive Personal Data or Information) Rules, 2011 (“Rules”),
you have a right to ask us to review, correct and amend the information we
collect about you at any point in time. Under Rule 5(7) of the Rules, you also
have the right to revoke your consent to the collection of your information
going forward. However, please note that revoking your consent may negatively
affect your use of the Platform. You may also ask us not to process your
personal data for marketing purposes. You can exercise any of these rights at
any time by contacting us at care@heartyculture.com However, we require a
reasonable period of 15 (fifteen) days to comply with any of your requests.

Data Retention

We may retain the
information you provide to facilitate your smooth and uninterrupted use of our
Platform, for the purposes (i) to provide, improve and personalize our
services; (ii) to contact you about your Account and give customer service;
(iii) to personalise our advertising and marketing communications; and (iv) to
prevent, detect, mitigate, and investigate fraudulent or illegal activities. We
do not retain your Sensitive Personal Information for longer than required for
the purpose for which the information may be lawfully used. For any other
information, we will entertain your request for deletion, however, this might
affect your smooth and uninterrupted use of our services on the Platform.

Third Party Links

The Platform may
contain references and links to third party websites and products in such
websites. However, we are not liable in any manner, whatsoever, for any content
as may be displayed on such third-party websites. If you follow a link to any
of these websites, please note that these websites have their own privacy
policies, terms of use and cookie policies that we do not accept any
responsibility or liability for. Please check these documents before you submit
any personal data to these websites, mobile applications or their own
affiliates.

Communications From
Us

We may from time to
time send you service-related announcements when we consider it necessary to do
so (such as when we temporarily suspend the Platform for maintenance, or
security, privacy, or administrative-related communications). We send these to
you via SMS or/and emails. You may not opt-out of these service-related
announcements, which are not promotional in nature and used solely to protect
your Account and keep you informed of important changes to the Platform.

Grievance Officer

In accordance with
the Information Technology Act, 2000 and rules made thereunder we have a
Grievance Officer to address your concerns regarding data safety, privacy, and
the Platform usage concerns. We will resolve the issues raised by you within 30
(thirty) days from receiving them. You may contact the Grievance Officer at any
of the following:

Name: Grievance
Officer

Address: D. No:
13-110, Kanha Village,, Nandigama Mandal, Telangana 509325

Office Hours: 9 Am-6 Pm

Email:
privacy@heartfulness.org

THANK YOU FOR VISITING US.